1.0SIXGUNhttps://sixgun.com.auDavid Pagottohttps://sixgun.com.au/author/david-pagotto/rich600338<blockquote class="wp-embedded-content"><a href="https://sixgun.com.au/email-marketing-mistakes-must-avoid/">Email Marketing Mistakes That You Must Avoid</a></blockquote> <script type='text/javascript'> <!--//--><![CDATA[//><!-- /*! This file is auto-generated */ !function(d,l){"use strict";var e=!1,o=!1;if(l.querySelector)if(d.addEventListener)e=!0;if(d.wp=d.wp||{},!d.wp.receiveEmbedMessage)if(d.wp.receiveEmbedMessage=function(e){var t=e.data;if(t)if(t.secret||t.message||t.value)if(!/[^a-zA-Z0-9]/.test(t.secret)){var r,a,i,s,n,o=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),c=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]');for(r=0;r<c.length;r++)c[r].style.display="none";for(r=0;r<o.length;r++)if(a=o[r],e.source===a.contentWindow){if(a.removeAttribute("style"),"height"===t.message){if(1e3<(i=parseInt(t.value,10)))i=1e3;else if(~~i<200)i=200;a.height=i}if("link"===t.message)if(s=l.createElement("a"),n=l.createElement("a"),s.href=a.getAttribute("src"),n.href=t.value,n.host===s.host)if(l.activeElement===a)d.top.location.href=t.value}}},e)d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",t,!1),d.addEventListener("load",t,!1);function t(){if(!o){o=!0;var e,t,r,a,i=-1!==navigator.appVersion.indexOf("MSIE 10"),s=!!navigator.userAgent.match(/Trident.*rv:11\./),n=l.querySelectorAll("iframe.wp-embedded-content");for(t=0;t<n.length;t++){if(!(r=n[t]).getAttribute("data-secret"))a=Math.random().toString(36).substr(2,10),r.src+="#?secret="+a,r.setAttribute("data-secret",a);if(i||s)(e=r.cloneNode(!0)).removeAttribute("security"),r.parentNode.replaceChild(e,r)}}}}(window,document); //--><!]]> </script><iframe sandbox="allow-scripts" security="restricted" src="https://sixgun.com.au/email-marketing-mistakes-must-avoid/embed/" width="600" height="338" title="“Email Marketing Mistakes That You Must Avoid” — SIXGUN" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe>https://sixgun.com.au/wp-content/uploads/2018/08/email.jpg19201277Recent statistics show that more than a billion emails are sent every day. These include business communications, letters from relatives and friends, spam and emails from mailing lists, and more, all conspiring to cram inboxes around the world to breaking point. This level of digital noise makes it incredibly difficult for an email marketing campaign to stand out and connect with its target audience. You may have the longest email subscriber list in the world, but if you neglect to put the work in to ensure your message isn’t ignored, then you will undermine the hard work you put in building it. Keeping your campaign out of the trash Email direct marketing isn’t easy. It takes time and effort to do well, which is the only way you want to do it. Attempting to take short cuts or send out sub-standard work will make no impact at all, or worse, negatively reflect on your brand. The following steps will help your marketing campaign make the right impact. No permission Unsolicited mail is the bane of email users everywhere. If users haven’t explicitly signed up for a mailing list then sending a mass email will not be greeted well. Email outreach […]