1.0SIXGUNhttps://sixgun.com.auDavid Pagottohttps://sixgun.com.au/author/david-pagotto/rich600338<blockquote class="wp-embedded-content"><a href="https://sixgun.com.au/seo-in-the-travel-industry-7-best-practice-tips/">SEO in the Travel Industry: 7 Best Practice Tips</a></blockquote> <script type='text/javascript'> <!--//--><![CDATA[//><!-- /*! This file is auto-generated */ !function(d,l){"use strict";var e=!1,o=!1;if(l.querySelector)if(d.addEventListener)e=!0;if(d.wp=d.wp||{},!d.wp.receiveEmbedMessage)if(d.wp.receiveEmbedMessage=function(e){var t=e.data;if(t)if(t.secret||t.message||t.value)if(!/[^a-zA-Z0-9]/.test(t.secret)){var r,a,i,s,n,o=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),c=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]');for(r=0;r<c.length;r++)c[r].style.display="none";for(r=0;r<o.length;r++)if(a=o[r],e.source===a.contentWindow){if(a.removeAttribute("style"),"height"===t.message){if(1e3<(i=parseInt(t.value,10)))i=1e3;else if(~~i<200)i=200;a.height=i}if("link"===t.message)if(s=l.createElement("a"),n=l.createElement("a"),s.href=a.getAttribute("src"),n.href=t.value,n.host===s.host)if(l.activeElement===a)d.top.location.href=t.value}}},e)d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",t,!1),d.addEventListener("load",t,!1);function t(){if(!o){o=!0;var e,t,r,a,i=-1!==navigator.appVersion.indexOf("MSIE 10"),s=!!navigator.userAgent.match(/Trident.*rv:11\./),n=l.querySelectorAll("iframe.wp-embedded-content");for(t=0;t<n.length;t++){if(!(r=n[t]).getAttribute("data-secret"))a=Math.random().toString(36).substr(2,10),r.src+="#?secret="+a,r.setAttribute("data-secret",a);if(i||s)(e=r.cloneNode(!0)).removeAttribute("security"),r.parentNode.replaceChild(e,r)}}}}(window,document); //--><!]]> </script><iframe sandbox="allow-scripts" security="restricted" src="https://sixgun.com.au/seo-in-the-travel-industry-7-best-practice-tips/embed/" width="600" height="338" title="“SEO in the Travel Industry: 7 Best Practice Tips” — SIXGUN" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe>https://sixgun.com.au/wp-content/uploads/2019/01/old.jpg1280960This article has been written by John Rueth, the Co-Founder of Kapwa Marketing, a friend of SIXGUN and a true specialist in the field of travel industry marketing. The e-travel industry is one of the most interesting but also most competitive markets in the online arena. Find out about our 7 best tips to get more relevant traffic, and ultimately more sales. How does your International SEO strategy look? For many tourism businesses, this is a very crucial question to answer: Which customers from which countries do I want to attract? Especially for hotels & resorts and inbound tour operators, the key target groups and their locations need to be clear right from the outset. Often times, modern websites need to be listed in several countries. For example: a tour operator in the Philippines wants their website to be found in Google US, Google AU, and in the Philippines. Instead of only trying to rank the root domain in different countries, it would make sense to create subfolders like http://kapwatravel.com/au/ or respective country coded subfolders. A proper hreflang tag markup is essential in this context, and one of the best examples of a huge company that does it right is Airbnb. Check the […]