Challenge
coreplus wanted to continue their business expansion, with more focus on digital channels.
Specifically, coreplus was seeking more qualified leads and subsequent converted customers through well-crafted digital campaigns.
Approach
Our approach to the challenge was to implement a multi-channel marketing strategy utilising both SEO and Google Ads.
- We delivered a complete SEO campaign which included strategy, technical work, content and link building resources.
- We conducted a detailed Google Ads audit of their existing campaign and made substantial changes to improve overall performance.
- We updated and optimised their Google Analytics to be able to track goals and conversions more accurately.
We have worked with coreplus over a number of years as their primary digital marketing partner, helping their business prepare for international expansion.
Results
SEO (July 2019 vs July 2020)
- 36% increase in organic sessions.
- 86% increase in organic goal completions.
Google Ads (July 2019 vs July 2023)
- 187% increase in Google Ads goal completions.
Testimonial
“SIXGUN are part of the team, working closely with our marketing and customer success teams and delivering per our roadmap, sprint goals and work culture.”
Yianni Serpanos – Founder & CEO at coreplus
