No time for in-house SEO? No problem.
Our white label SEO services seamlessly integrate with your brand, allowing you to deliver exceptional results to your clients under your own banner.
At SIXGUN, we’re proud to be recognised for our award-winning SEO solutions. Our team of experts brings experience and ingenuity to every project, ensuring that we can deliver strong results tailored to your industry and long-term ambitions.
When you partner with SIXGUN as an SEO reseller, you’re teaming up with a driven Melbourne-based SEO agency committed to delivering the best value for your money.
Why go with SIXGUN for white label SEO services?
Partnering with us for white label SEO offers numerous benefits. Our Melbourne team of SEO specialists is dedicated to delivering outstanding results for your clients, ensuring increased visibility, website traffic, and conversions. With transparent reporting and regular communication, you’ll always be in the loop, providing your clients with the confidence they need in your services.
Helping you help your clients
Our white label SEO services can help you deliver exceptional results to your clients. From comprehensive SEO audits to targeted keyword research and ongoing optimisation, we handle every aspect of the SEO process so you can focus on what you do best.Â
Ready to take the next step? Get in touch with us today to learn more about how our white label SEO services can benefit your business and your clients.
Why we're different
At SIXGUN, transparency and social impact are at the core of everything we do. Unlike larger corporations, we prioritise meaningful partnerships and individualised solutions. With us, you’re a valued collaborator, and your success is our success—we understand the importance of your clients’ business outcomes.Â
SIXGUN can service Melbourne, Sydney, Brisbane, Adelaide, Perth and Australia-wide as a leading SEO reseller.
Meet our
SEO reseller team
Harris Panayi
Client Services Director
About
Harris has been part of the SIXGUN fabric nearly since its inception, running the Client Services department and specialising in client, staff, and escalation management, along with recruitment, retention, and business growth. A strong leader at SIXGUN whose all-rounder approach ensures maximum client and staff satisfaction, Harris also takes the lead on company events and culture.
Experience
After almost a decade in the digital marketing landscape, Harris has worked in almost every facet of the industry, including SEO, SEM, social media, site design and development, lead generation and affiliate marketing, account and partnership management, and general staff management positions.
Harris’ primary goal is to foster harmonious relationships between agency and client, ensuring business success from a technical performance perspective is at the forefront, while ensuring relationships with clients operate so effectively that clients are able to see us as a part of their business. Harris strives to create a family-style partnership environment within his department, where partnerships organically grow over time and clients stick with us for the long term.
Fun Fact
Harris is a true foodie, soccer and music enthusiast at heart. You’re most likely to find him in the kitchen, watching his beloved Arsenal, or strumming his Fender Stratocaster.
Matthew Cullen
Strategy Director
About
Matthew leads the strategy and sales direction of SIXGUN, helping to develop a true client-centric mentality that puts our clients’ needs at the heart of our digital marketing solutions.
Experience
With more than ten years of experience in the digital marketing industry, Matthew uses his wealth of experience to guide campaigns from the outset, helping set realistic expectations that don’t promise the world. When talking strategy, Matthew understands no question is too small—choosing a digital marketing partner can be a difficult task and half the battle is finding a team you genuinely want to work with over the long term.
Fun Fact
A foodie at heart, Matt enjoys cooking (hopefully) delicious food, wining and dining with friends and family, and the occasional round of golf.
Cameron Milner
SEO & Data Director
About
Leading the SEO, content and data teams at SIXGUN, Cameron brings a wide breadth of knowledge in technical implementation, holistic and integrated marketing approaches, and creating strong resources for the SIXGUN team and clients alike.
Experience
With more than a decade of experience in SEO across all verticals, including more sensitive and highly regulated industries, Cameron has done SEO for outfits of all sizes, ranging from one-person businesses all the way up to large multinational and publicly traded companies. He’s also collected experience in CRO, data analytics, web design and development.
Fun Fact
Cameron loves spending time with his family and has a passion for serving his community. He’s currently the Deputy Controller for Training at his local State Emergency Services (SES) unit and holds a number of specialist skillsets, some of which he’s also a trainer and assessor in.
Nando Iorio
Lead Account Manager
About
Nando is an integral part of the Account Management team at SIXGUN, helping to develop a true and transparent business-client relationship while aiding and managing the day-to-day needs of our clients’ digital marketing solutions.
Experience
With over a decade of industry experience in both traditional and digital marketing as well as experience in the creative field, Nando takes a warm and holistic approach to client services.
Fun Fact
When Nando isn’t focused on all things SIXGUN he enjoys playing guitar and trying to set a new high score in classic video games. Nando also enjoys photography and making short videos in his spare time.
Christopher Zerafa
Lead SEO Specialist
About
Christopher began his SEO journey by curating a variety of music websites and then soon learned about the magic of SEO. Since then he has acquired almost 10 years of experience in the SEO landscape.
Experience
Chris has worked in a variety of niches from fashion to pet supplies. His passion lies in all things visual and content related, as he also studied graphic art and design. He has strong management experience within the SEO field and the wider community sector.
Fun Fact
Christopher (Chris Z or Lord Zedd in some circles) runs a mobile DJ hire business on the weekends and is known to drop bangers for the general public on a regular basis.
Evan Pavlidis
Senior Digital Marketing Strategist
About
As SIXGUN’s Senior Digital Marketing Strategist, Evan focuses on creating bespoke solutions, tailored to each individual business’s unique needs and challenges.
Experience
Working in client-facing roles for more than five years, Evan has a wealth of experience across the various marketing solutions that SIXGUN offers their clients. Outside of this, his knowledge of website development, UX and AI integration help shape a holistic understanding of the digital landscape, bringing unparalleled insight into every strategy session.
Fun Fact
Outside of work, you’ll find Evan spending quality time with his Labrador Zorro (please ask to see a photo! it will make him really happy) or 30 metres in the air, climbing a boulder in the wilderness. Evan also enjoys a range of sports (supporting Greece of course!).
Nelson Pak
Senior Account Manager
About
With more than five years of industry experience, Nelson brings a professional yet approachable attitude to the client services team. From strategic planning through to implementation and all day-to-day tasks, Nelson takes a holistic approach to digital marketing, aware that transparency and understanding between clientele and agency is key.
Experience
With ten years of combined experience in industries like banking, finance, sales, and marketing, Nelson brings a wealth of knowledge and experience to the team, having worked with many small, medium and enterprise-level businesses, leading campaigns and creating meaningful, long-lasting partnerships.
Fun Fact
Outside of work, Nelson can be found on walks to the dog park/beach with his best bud, partaking in rounds of MMA to keep fit, or sitting around a campfire in the outback.
Miles Rodriquez
Senior Account Manager
About
As a Senior Account Manager, Miles brings a professional and calm demeanour to client services, leading marketing campaigns from strategy phase to implementation.
Experience
Miles has more than a decade of client service and digital marketing experience across a broad array of industries. From telecommunications to disability services, there are few sectors he hasn’t worked with.
Fun Fact
Outside of work, Miles can be usually found with a soccer ball at his feet or a guitar in his hands.
Ben Engel
Senior SEO Specialist
About
Ben is an essential part of the SEO team at SIXGUN, helping develop sound SEO strategies for clients in order to enhance their organic presence online.
Experience
With half a decade of experience in SEO across a wide range of industries and businesses, Ben’s approach to campaigns focuses on technical implementation and content strategy, with the goal of achieving a positive return on investment for all of his clients.
Fun Fact
Ben loves spending time with his golden retrievers, playing video games and hitting the occasional shank at the driving range.
Buddhini Mendis
Senior SEO Specialist
About
As a senior SEO specialist, Buddhini brings broad digital marketing experience from an array of industries and has strong love for SEO.
Experience
Since starting her career in digital marketing more than seven years ago, Buddhini has grown her skills—from building strategies to strengthening client relationships—and brings a powerful focus to achieving client goals. She believes in working as a team and sharing knowledge about the ever-changing digital world, helping others grow personally and professionally.
Fun Fact
When not spending time with family and her toddler, Buddhini is either busy in the kitchen baking a delicious treat or playing board games with friends and family.
Sam Paterson
Senior Content Writer
About
Bringing deep writing and editing knowledge to the varied demands of digital marketing and SEO, Sam ensures that all client copy is engaging, focused, and ready to organically improve site rankings and drive conversions.
Experience
Sam's word-nerd experience includes web and app copywriting, book reviewing, blogging, academic editing and proofreading, and technical writing in the education space.
Fun Fact
Sam is an avid collector of the worst puns anyone has ever heard. If you find a typo on this website, email him to collect a reward.
Raj Maha
Digital Marketing Specialist
About
Raj harnesses the power of SEO and paid performance channels to create tailored marketing solutions for businesses of all sizes, with a strong focus on efficiency and performance.
Experience
Raj has a wealth of experience in both the financial and marketing industries. He has worked with organisations ranging from small businesses to global multi-nationals, with several years of experience across different verticals of marketing.
Fun Fact
Outside of work, you can find Raj spending quality time with his family and friends around a barbeque.
Discuss your SEO reseller requirements now
Ready to take your clients’ SEO to the next level?
Get in touch with us today on 1300 127 361 or share your thoughts via our contact form to start a conversation about how we can integrate our white label SEO services with your business goals and client needs.
Industry insights
and tips
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You might be wondering...
01. What exactly is white label SEO, and how does it differ from traditional SEO services?
White label SEO or reseller SEO is a form of outsourcing where a company hires an external provider, like SIXGUN, to provide SEO services under their own brand name. Essentially, SIXGUN acts as an extension of your team, handling all aspects of SEO for your clients while operating under your brand identity. This means that your clients interact directly with your business, and you maintain control over the client relationship.
Compared to traditional SEO services, white label SEO offers several advantages. Firstly, it allows you to expand your service offerings without the need to hire additional staff or invest in training. You can offer SEO services to your clients immediately, leveraging the expertise of a dedicated SEO team without the overhead costs. Plus, white label SEO enables you to scale your business more efficiently, as you can take on more clients without the burden of managing the technical workload internally.
02. How does the white label SEO process work at SIXGUN, and what level of involvement will we retain in managing client accounts?
Our white label SEO process is designed to be seamless and transparent. We begin by discussing your clients' goals, target audience, and industry-specific challenges to develop a tailored SEO strategy. Once the strategy is in place, our team of SEO experts gets to work implementing and managing the campaign. The white label SEO services we offer are indistinguishable from the SEO services we provide to our regular clients, including content writing, strategy, and on/off-page optimisation as necessary.
Throughout the process, we maintain open lines of communication and provide regular updates on the progress of each campaign. You can be as involved as you like, with the option to have direct input into the strategy and execution. Our goal is to make the white label SEO process as smooth and collaborative as possible, so you can focus on growing your business while we handle the SEO heavy lifting.Â
03. What types of businesses can benefit from white label SEO services, and are there any specific industries that you specialise in?
White label SEO services are beneficial for a wide range of businesses, including digital marketing agencies, web design firms, PR agencies, and freelancers, among others. Any business that wants to offer comprehensive SEO solutions to their clients without the hassle of managing it in-house can benefit from white label SEO.
At SIXGUN, we have experience working with clients across various industries, including but not limited to e-commerce, hospitality, healthcare, finance, and technology. Our versatile team is equipped to handle the unique challenges and requirements of each industry, so our white label SEO services will always be tailored to meet the specific needs of you and your clients.
04. What reporting and communication can I expect throughout the white label SEO process, and how transparent is SIXGUN about the work being done?
At SIXGUN, transparency is one of our core values, and we believe in keeping our clients informed every step of the way. When you partner with us for white label SEO, you can expect regular reporting and communication to ensure that you are always up to date on the progress of your clients' campaigns.
Our reporting includes detailed insights into key performance metrics such as website traffic, keyword rankings, and conversion rates, allowing you to track the success of the campaign over time. Additionally, we provide ongoing communication and support, so you can reach out to us anytime with questions or concerns. With SIXGUN, you can trust that your clients' SEO campaigns are in good hands, and that we'll always be transparent and communicative about the work being done.
05. What level of support does SIXGUN offer to assist with client inquiries or troubleshooting during the white label SEO process?
Working from our core values of transparency and communication, we know the importance of excellent customer support throughout the white label SEO process. We offer dedicated support to assist with any client inquiries or troubleshooting that may arise.
Our team is readily available to answer any questions or address any concerns that you or your clients may have. Whether it's clarifying aspects of the SEO strategy, providing updates on campaign progress, or troubleshooting technical issues, we're here to help. You can expect prompt responses to emails, phone calls, or messages, ensuring that you and your clients feel supported and informed throughout the process.
06. Can your white label SEO services be kept confidential?
Yes. If confidentiality is a concern for you, then it is a concern for us. We understand the importance of maintaining your brand reputation and protecting sensitive information about your clients. When you partner with us for white label SEO services, you can trust we will take all reasonable steps to ensure our collaboration will be kept confidential.
