Your Sydney SEO
agency. Digital expertise
woven into every strategy.

SEO sits at the core of our offerings, a testament to our unwavering commitment to digital excellence. Infused with deep technical expertise, our team thrives on honesty and clarity, steering clear of empty promises. In the realm of SEO, results matter, and we promise only what we can deliver.
Tailored SEO excellence in Sydney

Our marketing solutions are never one-size-fits-all. They’re bespoke responses to your unique digital needs. Whether integrated into a comprehensive digital marketing plan or closely collaborating with your in-house team, we tailor each SEO campaign to your industry’s nuances and long-term aspirations. No set-and-forget solutions here — just finely tuned strategies that resonate with your business goals.

Leading SEO from an agency you can trust

SIXGUN’s hand-picked team is a powerhouse of SEO and digital marketing skills, each member possessing the experience and ingenuity to navigate campaigns across diverse industries. We’re not a faceless corporation but a dedicated team invested in your success. If your Sydney-focused SEO agency isn’t up to scratch, give us a call.

Whether you’re a local brick-and-mortar store aiming to enhance your online presence within your community, an international corporation looking to expand your reach across global markets, or an e-commerce business seeking to drive sales and conversions on your online platform, we have the expertise and resources to meet your SEO needs.

For local Sydney-based businesses, our local SEO services are tailored to boost visibility within your geographic area, ensuring that your target audience can easily find you when searching for products or services in your vicinity. We employ location-based strategies, such as optimising Google My Business listings and targeting location-specific keywords, to improve your rankings in local search results.

For e-commerce ventures, our ecommerce SEO solutions focus on driving traffic, increasing conversions, and maximising revenue on your online store. We optimise product pages, streamline the checkout process, and implement SEO best practices to enhance your visibility on search engine results pages (SERPs) and attract qualified leads ready to make a purchase.

No matter your SEO requirements, our comprehensive solutions are tailored to your specific business objectives, ensuring that you stay ahead of the competition and achieve sustainable growth in the digital landscape.

Contact the Sydney SEO specialists today

Distance is no barrier to our bespoke SEO agency services. Whether you’re in Sydney’s CBD, Parramatta, Penrith or beyond, SIXGUN tailors its search optimisation services to meet your specific requirements. Regardless of your business size or industry, our tailored Sydney SEO services are ready to elevate your web presence. Connect with us today via 1300 127 361 or our contact form.

142% increase in organic revenue.

426% increase in Google Ads revenue.

95% increase in Meta Ads revenue.

133% increase in organic sessions.

63% increase in organic website conversions.

3,478 increase in ranking performance for tracked keywords.

71% increase in organic conversions.

48% increase in organic website sessions.

1,396 keyword position increases for tracked keywords.

36% increase in organic sessions.

86% increase in organic goal completions.

187% increase in Google Ads goal completions.

Significant UX improvement over the old website.

Decrease in homepage load time from 3.08 seconds to 1.37 seconds.

224% increase in organic users.

183% increase in booking form submissions.

1,465 increase in ranking performance for tracked keywords.

Increased Google Ads conversions by 61%.

Reduced the Google Ads cost per conversion by 60%.

2,675 keyword position increases for tracked keywords.

Peter Sheppard

With flagship stores in Melbourne, Sydney and Brisbane, Peter Sheppard have been providing unrivalled service and the perfect fit for over 50 years.

Essendon Natural Health

Essendon Natural Health is a natural health practice founded by Robert Gentile specialising in a range of therapies.

McKean McGregor

McKean McGregor is a locally owned and operated real estate and livestock clearing agency which has been operating in Central Victoria for over 100 years.

coreplus

coreplus is a leading digital practice management software designed for the Allied Health sector.

Drake International

Beginning their recruitment journey in 1951, Drake International is a leading Australian and international recruitment agency.

Centre for Clinical Psychology

The Centre for Clinical Psychology is a Melbourne based psychology practice, specialising in the treatment of trauma, perinatal conditions, anxiety, and depression.

Tile Solution Australia

Tile Solution Australia specialises in tile and stone cleaning, polishing, restoration, and sealing across Melbourne.

OUR PEOPLE

Meet our
Sydney SEO team

Harris Panayi Harris Panayi
Harris Panayi

Client Services Director

About

Harris has been part of the SIXGUN fabric nearly since its inception, running the Client Services department and specialising in client, staff, and escalation management, along with recruitment, retention, and business growth. A strong leader at SIXGUN whose all-rounder approach ensures maximum client and staff satisfaction, Harris also takes the lead on company events and culture.

Experience

After almost a decade in the digital marketing landscape, Harris has worked in almost every facet of the industry, including SEO, SEM, social media, site design and development, lead generation and affiliate marketing, account and partnership management, and general staff management positions.

Harris’ primary goal is to foster harmonious relationships between agency and client, ensuring business success from a technical performance perspective is at the forefront, while ensuring relationships with clients operate so effectively that clients are able to see us as a part of their business. Harris strives to create a family-style partnership environment within his department, where partnerships organically grow over time and clients stick with us for the long term.

Fun Fact

Harris is a true foodie, soccer and music enthusiast at heart. You’re most likely to find him in the kitchen, watching his beloved Arsenal, or strumming his Fender Stratocaster.

Matthew Cullen
Matthew Cullen

Strategy Director

About

Matthew leads the strategy and sales direction of SIXGUN, helping to develop a true client-centric mentality that puts our clients’ needs at the heart of our digital marketing solutions.

Experience

With more than ten years of experience in the digital marketing industry, Matthew uses his wealth of experience to guide campaigns from the outset, helping set realistic expectations that don’t promise the world. When talking strategy, Matthew understands no question is too small—choosing a digital marketing partner can be a difficult task and half the battle is finding a team you genuinely want to work with over the long term.

Fun Fact

A foodie at heart, Matt enjoys cooking (hopefully) delicious food, wining and dining with friends and family, and the occasional round of golf.

Cameron Milner
Cameron Milner

SEO & Data Director

About

Leading the SEO, content and data teams at SIXGUN, Cameron brings a wide breadth of knowledge in technical implementation, holistic and integrated marketing approaches, and creating strong resources for the SIXGUN team and clients alike.

Experience

With more than a decade of experience in SEO across all verticals, including more sensitive and highly regulated industries, Cameron has done SEO for outfits of all sizes, ranging from one-person businesses all the way up to large multinational and publicly traded companies. He’s also collected experience in CRO, data analytics, web design and development.

Fun Fact

Cameron loves spending time with his family and has a passion for serving his community. He’s currently the Deputy Controller for Training at his local State Emergency Services (SES) unit and holds a number of specialist skillsets, some of which he’s also a trainer and assessor in.

Nando Iorio
Nando Iorio

Lead Account Manager

About

Nando is an integral part of the Account Management team at SIXGUN, helping to develop a true and transparent business-client relationship while aiding and managing the day-to-day needs of our clients’ digital marketing solutions.

Experience

With over a decade of industry experience in both traditional and digital marketing as well as experience in the creative field, Nando takes a warm and holistic approach to client services.

Fun Fact

When Nando isn’t focused on all things SIXGUN he enjoys playing guitar and trying to set a new high score in classic video games. Nando also enjoys photography and making short videos in his spare time.

Christopher Zerafa
Christopher Zerafa

Lead SEO Specialist

About

Christopher began his SEO journey by curating a variety of music websites and then soon learned about the magic of SEO. Since then he has acquired almost 10 years of experience in the SEO landscape.

Experience

Chris has worked in a variety of niches from fashion to pet supplies. His passion lies in all things visual and content related, as he also studied graphic art and design. He has strong management experience within the SEO field and the wider community sector.

Fun Fact

Christopher (Chris Z or Lord Zedd in some circles) runs a mobile DJ hire business on the weekends and is known to drop bangers for the general public on a regular basis.

Evan Pavlidis
Evan Pavlidis

Senior Digital Marketing Strategist

About

As SIXGUN’s Senior Digital Marketing Strategist, Evan focuses on creating bespoke solutions, tailored to each individual business’s unique needs and challenges.

Experience

Working in client-facing roles for more than five years, Evan has a wealth of experience across the various marketing solutions that SIXGUN offers their clients. Outside of this, his knowledge of website development, UX and AI integration help shape a holistic understanding of the digital landscape, bringing unparalleled insight into every strategy session.

Fun Fact

Outside of work, you’ll find Evan spending quality time with his Labrador Zorro (please ask to see a photo! it will make him really happy) or 30 metres in the air, climbing a boulder in the wilderness. Evan also enjoys a range of sports (supporting Greece of course!).

Nelson Pak
Nelson Pak

Senior Account Manager

About

With more than five years of industry experience, Nelson brings a professional yet approachable attitude to the client services team. From strategic planning through to implementation and all day-to-day tasks, Nelson takes a holistic approach to digital marketing, aware that transparency and understanding between clientele and agency is key.

Experience

With ten years of combined experience in industries like banking, finance, sales, and marketing, Nelson brings a wealth of knowledge and experience to the team, having worked with many small, medium and enterprise-level businesses, leading campaigns and creating meaningful, long-lasting partnerships.

Fun Fact

Outside of work, Nelson can be found on walks to the dog park/beach with his best bud, partaking in rounds of MMA to keep fit, or sitting around a campfire in the outback.

Miles Rodriquez
Miles Rodriquez

Senior Account Manager

About

As a Senior Account Manager, Miles brings a professional and calm demeanour to client services, leading marketing campaigns from strategy phase to implementation.

Experience

Miles has more than a decade of client service and digital marketing experience across a broad array of industries. From telecommunications to disability services, there are few sectors he hasn’t worked with.

Fun Fact

Outside of work, Miles can be usually found with a soccer ball at his feet or a guitar in his hands.

Ben Engel
Ben Engel

Senior SEO Specialist

About

Ben is an essential part of the SEO team at SIXGUN, helping develop sound SEO strategies for clients in order to enhance their organic presence online.

Experience

With half a decade of experience in SEO across a wide range of industries and businesses, Ben’s approach to campaigns focuses on technical implementation and content strategy, with the goal of achieving a positive return on investment for all of his clients.

Fun Fact

Ben loves spending time with his golden retrievers, playing video games and hitting the occasional shank at the driving range.

Buddhini Mendis
Buddhini Mendis

Senior SEO Specialist

About

As a senior SEO specialist, Buddhini brings broad digital marketing experience from an array of industries and has strong love for SEO.

Experience

Since starting her career in digital marketing more than seven years ago, Buddhini has grown her skills—from building strategies to strengthening client relationships—and brings a powerful focus to achieving client goals. She believes in working as a team and sharing knowledge about the ever-changing digital world, helping others grow personally and professionally.

Fun Fact

When not spending time with family and her toddler, Buddhini is either busy in the kitchen baking a delicious treat or playing board games with friends and family.

Sam Paterson
Sam Paterson

Senior Content Writer

About

Bringing deep writing and editing knowledge to the varied demands of digital marketing and SEO, Sam ensures that all client copy is engaging, focused, and ready to organically improve site rankings and drive conversions.

Experience

Sam's word-nerd experience includes web and app copywriting, book reviewing, blogging, academic editing and proofreading, and technical writing in the education space.

Fun Fact

Sam is an avid collector of the worst puns anyone has ever heard. If you find a typo on this website, email him to collect a reward.

Raj Maha
Raj Maha

Digital Marketing Specialist

About

Raj harnesses the power of SEO and paid performance channels to create tailored marketing solutions for businesses of all sizes, with a strong focus on efficiency and performance.

Experience

Raj has a wealth of experience in both the financial and marketing industries. He has worked with organisations ranging from small businesses to global multi-nationals, with several years of experience across different verticals of marketing.

Fun Fact

Outside of work, you can find Raj spending quality time with his family and friends around a barbeque.

A team that integrates seamlessly with your Sydney-based business

SIXGUN’s client-centric ethos distinguishes us as more than just a service provider. As a young and vibrant SEO agency, we’re not just about growth; we’re about growing with you.

Our results-oriented team delves into the intricacies of digital marketing, crafting strategies that align with your business needs. Together, we embark on a journey to revolutionise your digital presence, propelling your business towards and beyond its goals.

Proven Sydney SEO expertise

Leveraging cutting-edge technologies like AI-driven keyword research, predictive analytics for trend spotting, and comprehensive site audits that delve into the minutiae of on-page, off-page, and technical SEO, we ensure your digital footprint is not only visible but dominant. 

We can help you optimise your website architecture for crawl efficiency, enhance your site speed for improved user experience, and implement structured data to make your content easily understood by search engines. 

Ready to get started? Book a discovery call now.

Driving success with technical skill — in Sydney and beyond

At SIXGUN, our whole team brings deep technical expertise. We pride ourselves on our digital firepower. Our aim is to assist you in navigating the complexities, pitfalls, and successes of the digital landscape with ease. Our experts in SEO, SEM, and SMM dive deep into technical intricacies to ensure that every campaign is backed by robust know-how. From crafting innovative strategies to implementing cutting-edge solutions, we leverage our award-winning digital firepower to drive tangible results and propel Sydney businesses towards success in the ever-evolving digital realm.

You might be wondering...

When it comes to ranking high on search engines from a Sydney-based search query, it's all about delivering what users want. Content quality is a big player here—creating valuable, well-crafted content is key. Using relevant keywords naturally and making your website user-friendly also score you major points.

Think of it like this: if your website is easy to navigate, loads fast, and works well on mobile, search engines are more likely to push it up the search results. And let's not forget the power of backlinks. When reputable websites link to yours, it's like a vote of confidence that search engines notice.

Content quality isn't just a box to tick; it's the heart of SEO success. Search engines want to show users the good stuff, so having well-researched, engaging content is a sure-fire way to grab attention. Not only does quality content keep visitors around, reducing bounce rates, but it also boosts your site's authority.

When people find your content valuable and share-worthy, search engines take notice and reward you with better ranking performance. So, investing in top-notch content is a strategic move for your Sydney SEO.

Backlinks are like digital recommendations. They signal to search engines that your content is worth checking out. But not all backlinks are equal. Quality and relevance matter big time. Getting links from trustworthy and relevant sites tells search engines that your content is valuable. On the flip side, low-quality or spammy backlinks can hurt your SEO.

Building a solid backlink strategy involves reaching out to others, building relationships, and creating shareable content. It's a crucial part of boosting your site's authority and climbing those search rankings.

While social media itself might not directly impact SEO rankings in Sydney, having a strong presence can work wonders for your website. Social media is like a megaphone for your content—it helps you reach more people, increase brand visibility, and drive traffic to your site.

When your content gets shared on social platforms, more people discover it, and some might even link to it. Plus, social media profiles often pop up in search results. So, having a robust social media game indirectly boosts your overall online presence, supporting your SEO goals.

Mobile optimisation is still a big deal. With everyone glued to their phones, search engines want to make sure websites work seamlessly on mobile devices. If your site is mobile-friendly, responsive, and provides a smooth experience, it's more likely to climb the search rankings.

Google, in particular, puts a lot of emphasis on mobile-first indexing, meaning it looks at the mobile version of your site for ranking. Neglecting mobile optimisation can lead to lower search rankings. So, making sure your site shines on mobile is a crucial part of today's SEO game.

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