SEO for your
Newcastle business.

Getting noticed online is harder than ever, but with the right strategy, your business can thrive. SIXGUN delivers transparent, results-focused SEO that helps Newcastle businesses increase visibility, attract more customers, and drive measurable growth.
Need SEO expertise in Newcastle?

Competition online is fierce, but that’s where we come in. SIXGUN delivers data-driven, transparent SEO that helps businesses in Newcastle rise in search rankings, connect with the right audience, and drive sustainable growth. Whether your goal is to dominate local searches, scale your reach, or increase conversions, we build tailored SEO strategies that deliver real impact.

Proven SEO strategies tailored for Newcastle

SEO isn’t just about ranking—it’s about being found by the right people at the right time. Our strategies are built for long-term visibility and business growth to keep your Newcastle businesses ahead of the game:

  • Newcastle-focused strategies: we optimise for local, national, and eCommerce SEO, ensuring you connect with customers who matter.
  • Bespoke solutions: our campaigns are tailored to your goals and industry.
  • Data-driven decisions: every move we make is backed by analytics and performance insights.
  • Full SEO support: we cover everything from technical audits and content optimisation to link building and conversion tracking.

If you’re ready to discuss your requirements with our friendly team, book a free discovery session now.

142% increase in organic revenue.

426% increase in Google Ads revenue.

95% increase in Meta Ads revenue.

211% increase in organic sessions.

182% increase in organic conversions.

3,282 increase in ranking performance for tracked keywords.

133% increase in organic sessions.

63% increase in organic website conversions.

3,478 increase in ranking performance for tracked keywords.

1806% increase in organic sessions.

511% increase is Google Ads clicks.

60% reduced cost per click.

71% increase in organic conversions.

48% increase in organic website sessions.

1,396 keyword position increases for tracked keywords.

36% increase in organic sessions.

86% increase in organic goal completions.

187% increase in Google Ads goal completions.

Significant UX improvement over the old website.

Decrease in homepage load time from 3.08 seconds to 1.37 seconds.

224% increase in organic users.

183% increase in booking form submissions.

1,465 increase in ranking performance for tracked keywords.

Increased Google Ads conversions by 61%.

Reduced the Google Ads cost per conversion by 60%.

2,675 keyword position increases for tracked keywords.

73% increase in organic sessions.

159% increase in organic key events.

Peter Sheppard

With flagship stores in Melbourne, Sydney and Brisbane, Peter Sheppard have been providing unrivalled service and the perfect fit for over 50 years.

Good Marks Tattoo

Good Marks Tattoo is a local tattoo parlour on the edge of Melbourne’s CBD in West Melbourne.

Essendon Natural Health

Essendon Natural Health is a natural health practice founded by Robert Gentile specialising in a range of therapies.

Yourtoolkit.com

Yourtoolkit.com provides a free, step-by-step guide on personal safety, support services and money matters for people facing family and domestic violence.

McKean McGregor

McKean McGregor is a locally owned and operated real estate and livestock clearing agency which has been operating in Central Victoria for over 100 years.

coreplus

coreplus is a leading digital practice management software designed for the Allied Health sector.

Drake International

Beginning their recruitment journey in 1951, Drake International is a leading Australian and international recruitment agency.

Centre for Clinical Psychology

The Centre for Clinical Psychology is a Melbourne based psychology practice, specialising in the treatment of trauma, perinatal conditions, anxiety, and depression.

Tile Solution Australia

Tile Solution Australia specialises in tile and stone cleaning, polishing, restoration, and sealing across Melbourne.

HQ Law

HQ Law is a regional law firm in Bendigo, providing services in Child Protection, Commercial, Conveyancing, Family, and Wills & Estates law.

OUR PEOPLE

Meet our
Newcastle SEO team

Harris Panayi Harris Panayi
Harris Panayi

Client Services Director

About

Harris has been part of the SIXGUN fabric nearly since its inception, running the Client Services department and specialising in client, staff, and escalation management, along with recruitment, retention, and business growth. A strong leader at SIXGUN whose all-rounder approach ensures maximum client and staff satisfaction, Harris also takes the lead on company events and culture.

Experience

After almost a decade in the digital marketing landscape, Harris has worked in almost every facet of the industry, including SEO, SEM, social media, site design and development, lead generation and affiliate marketing, account and partnership management, and general staff management positions.

Harris’ primary goal is to foster harmonious relationships between agency and client, ensuring business success from a technical performance perspective is at the forefront, while ensuring relationships with clients operate so effectively that clients are able to see us as a part of their business. Harris strives to create a family-style partnership environment within his department, where partnerships organically grow over time and clients stick with us for the long term.

Fun Fact

Harris is a true foodie, soccer and music enthusiast at heart. You’re most likely to find him in the kitchen, watching his beloved Arsenal, or strumming his Fender Stratocaster.

Matthew Cullen
Matthew Cullen

Strategy Director

About

Matthew leads the strategy and sales direction of SIXGUN, helping to develop a true client-centric mentality that puts our clients’ needs at the heart of our digital marketing solutions.

Experience

With more than ten years of experience in the digital marketing industry, Matthew uses his wealth of experience to guide campaigns from the outset, helping set realistic expectations that don’t promise the world. When talking strategy, Matthew understands no question is too small—choosing a digital marketing partner can be a difficult task and half the battle is finding a team you genuinely want to work with over the long term.

Fun Fact

A foodie at heart, Matt enjoys cooking (hopefully) delicious food, wining and dining with friends and family, and the occasional round of golf.

Cameron Milner
Cameron Milner

SEO & Data Director

About

Leading the SEO, content and data teams at SIXGUN, Cameron brings a wide breadth of knowledge in technical implementation, holistic and integrated marketing approaches, and creating strong resources for the SIXGUN team and clients alike.

Experience

With more than a decade of experience in SEO across all verticals, including more sensitive and highly regulated industries, Cameron has done SEO for outfits of all sizes, ranging from one-person businesses all the way up to large multinational and publicly traded companies. He’s also collected experience in CRO, data analytics, web design and development.

Fun Fact

Cameron loves spending time with his family and has a passion for serving his community. He’s currently the Deputy Controller for Training at his local State Emergency Services (SES) unit and holds a number of specialist skillsets, some of which he’s also a trainer and assessor in.

Nando Iorio
Nando Iorio

Lead Account Manager

About

Nando is an integral part of the Account Management team at SIXGUN, helping to develop a true and transparent business-client relationship while aiding and managing the day-to-day needs of our clients’ digital marketing solutions.

Experience

With over a decade of industry experience in both traditional and digital marketing as well as experience in the creative field, Nando takes a warm and holistic approach to client services.

Fun Fact

When Nando isn’t focused on all things SIXGUN he enjoys playing guitar and trying to set a new high score in classic video games. Nando also enjoys photography and making short videos in his spare time.

Christopher Zerafa
Christopher Zerafa

Lead SEO Specialist

About

Christopher began his SEO journey by curating a variety of music websites and then soon learned about the magic of SEO. Since then he has acquired almost 10 years of experience in the SEO landscape.

Experience

Chris has worked in a variety of niches from fashion to pet supplies. His passion lies in all things visual and content related, as he also studied graphic art and design. He has strong management experience within the SEO field and the wider community sector.

Fun Fact

Christopher (Chris Z or Lord Zedd in some circles) runs a mobile DJ hire business on the weekends and is known to drop bangers for the general public on a regular basis.

Evan Pavlidis
Evan Pavlidis

Senior Digital Marketing Strategist

About

As SIXGUN’s Senior Digital Marketing Strategist, Evan focuses on creating bespoke solutions, tailored to each individual business’s unique needs and challenges.

Experience

Working in client-facing roles for more than five years, Evan has a wealth of experience across the various marketing solutions that SIXGUN offers their clients. Outside of this, his knowledge of website development, UX and AI integration help shape a holistic understanding of the digital landscape, bringing unparalleled insight into every strategy session.

Fun Fact

Outside of work, you’ll find Evan spending quality time with his Labrador Zorro (please ask to see a photo! it will make him really happy) or 30 metres in the air, climbing a boulder in the wilderness. Evan also enjoys a range of sports (supporting Greece of course!).

Nelson Pak
Nelson Pak

Senior Account Manager

About

With more than five years of industry experience, Nelson brings a professional yet approachable attitude to the client services team. From strategic planning through to implementation and all day-to-day tasks, Nelson takes a holistic approach to digital marketing, aware that transparency and understanding between clientele and agency is key.

Experience

With ten years of combined experience in industries like banking, finance, sales, and marketing, Nelson brings a wealth of knowledge and experience to the team, having worked with many small, medium and enterprise-level businesses, leading campaigns and creating meaningful, long-lasting partnerships.

Fun Fact

Outside of work, Nelson can be found on walks to the dog park/beach with his best bud, partaking in rounds of MMA to keep fit, or sitting around a campfire in the outback.

Ian Chen
Ian Chen

Senior SEO Specialist

About

Ian is a part of the SEO team at SIXGUN, with over a decade of experience in the digital marketing space. He started his career as a web developer, where he discovered a passion for SEO. Since then, Ian has honed his skills throughout his agency career, helping clients achieve ambitious goals.

Experience

With over a decade of SEO experience across a wide range of industries, Ian has a strong focus in technical SEO implementation and user experience optimisation. His approach is tailored to meet unique client needs, with a focus on delivering long-term success.

Fun Fact

Outside of work, Ian enjoys hunting for new brunch spots and playing video games. When you can find a badminton partner he also enjoys a hit!

Ben Engel
Ben Engel

Senior SEO Specialist

About

Ben is an essential part of the SEO team at SIXGUN, helping develop sound SEO strategies for clients in order to enhance their organic presence online.

Experience

With half a decade of experience in SEO across a wide range of industries and businesses, Ben’s approach to campaigns focuses on technical implementation and content strategy, with the goal of achieving a positive return on investment for all of his clients.

Fun Fact

Ben loves spending time with his golden retrievers, playing video games and hitting the occasional shank at the driving range.

Buddhini Mendis
Buddhini Mendis

Senior SEO Specialist

About

As a senior SEO specialist, Buddhini brings broad digital marketing experience from an array of industries and has strong love for SEO.

Experience

Since starting her career in digital marketing more than seven years ago, Buddhini has grown her skills—from building strategies to strengthening client relationships—and brings a powerful focus to achieving client goals. She believes in working as a team and sharing knowledge about the ever-changing digital world, helping others grow personally and professionally.

Fun Fact

When not spending time with family and her toddler, Buddhini is either busy in the kitchen baking a delicious treat or playing board games with friends and family.

Sam Paterson
Sam Paterson

Senior Content Writer

About

Bringing deep writing and editing knowledge to the varied demands of digital marketing and SEO, Sam ensures that all client copy is engaging, focused, and ready to organically improve site rankings and drive conversions.

Experience

Sam's word-nerd experience includes web and app copywriting, book reviewing, blogging, academic editing and proofreading, and technical writing in the education space.

Fun Fact

Sam is an avid collector of the worst puns anyone has ever heard. If you find a typo on this website, email him to collect a reward.

How we help your business grow online

Your website is your most powerful tool—but only if it’s structured, fast, and optimised. We refine technical SEO, content strategy, and site performance to ensure search engines and users have a seamless experience.

SIXGUN is more than an SEO agency—we’re a partner in your growth. Our collaborative, results-driven approach ensures your strategy is tailored for success in the Newcastle market, helping you outrank competitors and convert more customers.

Next level SEO Strategies

Google Business Profile management

A well-optimised Google Business Profile is essential for local visibility. We fine-tune your listing, enhance keyword targeting, and keep details accurate, ensuring your business ranks higher in local searches and Google Maps.

 

Content that connects with your audience

Strong content doesn’t just boost rankings—it engages and converts. We create SEO-driven content tailored for Newcastle audiences, positioning your business as a leader in your industry.

 

Strategic link building for lasting authority

Backlinks remain one of the most powerful ranking factors. We secure high-quality, relevant backlinks to improve your website’s authority and increase search rankings.

 

Technical SEO fixes to maximise performance

Slow load times, poor indexing, and mobile issues hurt rankings. We conduct in-depth SEO audits to identify and fix performance barriers, ensuring your site runs at its best.

Let’s create a winning SEO strategy for your Newcastle business

Engaging an SEO company shouldn’t just be considered a cost—it’s an investment in your future success. SIXGUN’s transparent, data-driven approach ensures your business doesn’t just rank well today but continues to grow tomorrow.

Call us on 1300 127 361 or contact us to get started.

You might be wondering...

SEO takes time, but the results are worth it. Some changes take effect quickly, while most businesses see significant improvements within three to six months, depending on competition and industry trends.

Local SEO ensures your business appears in location-based searches, helping customers find you. We optimise Google Business Profiles, local citations, and geo-targeted content to increase local visibility.

Absolutely. Google prioritises fast, mobile-friendly websites. A slow site can increase bounce rates and impact conversions. We optimise site speed, usability, and performance for better rankings and user experience.

Paid ads (such as Google Ads) offer instant traffic, but SEO provides long-term visibility that keeps generating leads even when you’re not actively spending. The best strategy? Usually a combination of both for sustainable growth.

We’re based in Richmond, Melbourne, but that hasn’t stopped us from helping businesses in Newcastle, Sydney, and across Australia achieve SEO success.

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