SEO strategies for
Parramatta businesses.

The online marketplace is more competitive than ever, but with the right SEO strategy, your business can stand out. SIXGUN delivers tailored, results-focused search engine optimisation to help Parramatta businesses improve their visibility, attract quality leads, and drive long-term growth.
Need help with SEO?

Standing out in search results takes more than just a website—it takes strategy. SIXGUN specialises in transparent, performance-driven SEO that helps businesses in Parramatta rise in rankings, reach their target audience, and convert more customers. Whether you’re looking to dominate local search, expand your online presence, or increase conversions, we create customised SEO campaigns designed for lasting impact.

Custom SEO strategies for Parramatta businesses

When it comes to search engine optimisation in Parramatta, ranking higher isn’t the only goal—being found by the right customers at the right time is what truly drives success. At SIXGUN, we take a strategic, data-led approach to ensure your business gains lasting visibility in search results. Our SEO strategies are designed to help Parramatta businesses achieve sustainable growth:

  • Locally targeted optimisation: We fine-tune your website for SEO in Parramatta, helping you attract customers searching for your products or services.
  • Bespoke SEO solutions: Every business is unique. We craft tailored strategies that align with your goals and industry.
  • Data-backed decision-making: Every action we take is informed by in-depth analytics and performance insights.
  • Full-service SEO support: From technical audits and content optimisation to link-building and conversion tracking, we cover all aspects of SEO.

Whether you want to improve local rankings, grow your eCommerce store, or expand internationally, SIXGUN is the SEO agency that Parramatta businesses can trust to deliver results. Book a free discovery session with our team today and start your journey to better rankings.

Helping Parramatta businesses grow with smart SEO

Your website should be your most powerful marketing tool—but without proper optimisation, it won’t reach its full potential. At SIXGUN, we refine every aspect of your online presence to ensure that search engine optimisation delivers real results for your Parramatta business. From technical SEO improvements to content strategy and user experience, we focus on every factor that impacts rankings, ensuring search engines and visitors find value in your site.

142% increase in organic revenue.

426% increase in Google Ads revenue.

95% increase in Meta Ads revenue.

211% increase in organic sessions.

182% increase in organic conversions.

3,282 increase in ranking performance for tracked keywords.

133% increase in organic sessions.

63% increase in organic website conversions.

3,478 increase in ranking performance for tracked keywords.

1806% increase in organic sessions.

511% increase is Google Ads clicks.

60% reduced cost per click.

71% increase in organic conversions.

48% increase in organic website sessions.

1,396 keyword position increases for tracked keywords.

36% increase in organic sessions.

86% increase in organic goal completions.

187% increase in Google Ads goal completions.

Significant UX improvement over the old website.

Decrease in homepage load time from 3.08 seconds to 1.37 seconds.

224% increase in organic users.

183% increase in booking form submissions.

1,465 increase in ranking performance for tracked keywords.

Increased Google Ads conversions by 61%.

Reduced the Google Ads cost per conversion by 60%.

2,675 keyword position increases for tracked keywords.

73% increase in organic sessions.

159% increase in organic key events.

Peter Sheppard

With flagship stores in Melbourne, Sydney and Brisbane, Peter Sheppard have been providing unrivalled service and the perfect fit for over 50 years.

Good Marks Tattoo

Good Marks Tattoo is a local tattoo parlour on the edge of Melbourne’s CBD in West Melbourne.

Essendon Natural Health

Essendon Natural Health is a natural health practice founded by Robert Gentile specialising in a range of therapies.

Yourtoolkit.com

Yourtoolkit.com provides a free, step-by-step guide on personal safety, support services and money matters for people facing family and domestic violence.

McKean McGregor

McKean McGregor is a locally owned and operated real estate and livestock clearing agency which has been operating in Central Victoria for over 100 years.

coreplus

coreplus is a leading digital practice management software designed for the Allied Health sector.

Drake International

Beginning their recruitment journey in 1951, Drake International is a leading Australian and international recruitment agency.

Centre for Clinical Psychology

The Centre for Clinical Psychology is a Melbourne based psychology practice, specialising in the treatment of trauma, perinatal conditions, anxiety, and depression.

Tile Solution Australia

Tile Solution Australia specialises in tile and stone cleaning, polishing, restoration, and sealing across Melbourne.

HQ Law

HQ Law is a regional law firm in Bendigo, providing services in Child Protection, Commercial, Conveyancing, Family, and Wills & Estates law.

OUR PEOPLE

Meet our
Parramatta SEO team

Harris Panayi Harris Panayi
Harris Panayi

Client Services Director

About

Harris has been part of the SIXGUN fabric nearly since its inception, running the Client Services department and specialising in client, staff, and escalation management, along with recruitment, retention, and business growth. A strong leader at SIXGUN whose all-rounder approach ensures maximum client and staff satisfaction, Harris also takes the lead on company events and culture.

Experience

After almost a decade in the digital marketing landscape, Harris has worked in almost every facet of the industry, including SEO, SEM, social media, site design and development, lead generation and affiliate marketing, account and partnership management, and general staff management positions.

Harris’ primary goal is to foster harmonious relationships between agency and client, ensuring business success from a technical performance perspective is at the forefront, while ensuring relationships with clients operate so effectively that clients are able to see us as a part of their business. Harris strives to create a family-style partnership environment within his department, where partnerships organically grow over time and clients stick with us for the long term.

Fun Fact

Harris is a true foodie, soccer and music enthusiast at heart. You’re most likely to find him in the kitchen, watching his beloved Arsenal, or strumming his Fender Stratocaster.

Matthew Cullen
Matthew Cullen

Strategy Director

About

Matthew leads the strategy and sales direction of SIXGUN, helping to develop a true client-centric mentality that puts our clients’ needs at the heart of our digital marketing solutions.

Experience

With more than ten years of experience in the digital marketing industry, Matthew uses his wealth of experience to guide campaigns from the outset, helping set realistic expectations that don’t promise the world. When talking strategy, Matthew understands no question is too small—choosing a digital marketing partner can be a difficult task and half the battle is finding a team you genuinely want to work with over the long term.

Fun Fact

A foodie at heart, Matt enjoys cooking (hopefully) delicious food, wining and dining with friends and family, and the occasional round of golf.

Cameron Milner
Cameron Milner

SEO & Data Director

About

Leading the SEO, content and data teams at SIXGUN, Cameron brings a wide breadth of knowledge in technical implementation, holistic and integrated marketing approaches, and creating strong resources for the SIXGUN team and clients alike.

Experience

With more than a decade of experience in SEO across all verticals, including more sensitive and highly regulated industries, Cameron has done SEO for outfits of all sizes, ranging from one-person businesses all the way up to large multinational and publicly traded companies. He’s also collected experience in CRO, data analytics, web design and development.

Fun Fact

Cameron loves spending time with his family and has a passion for serving his community. He’s currently the Deputy Controller for Training at his local State Emergency Services (SES) unit and holds a number of specialist skillsets, some of which he’s also a trainer and assessor in.

Nando Iorio
Nando Iorio

Lead Account Manager

About

Nando is an integral part of the Account Management team at SIXGUN, helping to develop a true and transparent business-client relationship while aiding and managing the day-to-day needs of our clients’ digital marketing solutions.

Experience

With over a decade of industry experience in both traditional and digital marketing as well as experience in the creative field, Nando takes a warm and holistic approach to client services.

Fun Fact

When Nando isn’t focused on all things SIXGUN he enjoys playing guitar and trying to set a new high score in classic video games. Nando also enjoys photography and making short videos in his spare time.

Christopher Zerafa
Christopher Zerafa

Lead SEO Specialist

About

Christopher began his SEO journey by curating a variety of music websites and then soon learned about the magic of SEO. Since then he has acquired almost 10 years of experience in the SEO landscape.

Experience

Chris has worked in a variety of niches from fashion to pet supplies. His passion lies in all things visual and content related, as he also studied graphic art and design. He has strong management experience within the SEO field and the wider community sector.

Fun Fact

Christopher (Chris Z or Lord Zedd in some circles) runs a mobile DJ hire business on the weekends and is known to drop bangers for the general public on a regular basis.

Evan Pavlidis
Evan Pavlidis

Senior Digital Marketing Strategist

About

As SIXGUN’s Senior Digital Marketing Strategist, Evan focuses on creating bespoke solutions, tailored to each individual business’s unique needs and challenges.

Experience

Working in client-facing roles for more than five years, Evan has a wealth of experience across the various marketing solutions that SIXGUN offers their clients. Outside of this, his knowledge of website development, UX and AI integration help shape a holistic understanding of the digital landscape, bringing unparalleled insight into every strategy session.

Fun Fact

Outside of work, you’ll find Evan spending quality time with his Labrador Zorro (please ask to see a photo! it will make him really happy) or 30 metres in the air, climbing a boulder in the wilderness. Evan also enjoys a range of sports (supporting Greece of course!).

Nelson Pak
Nelson Pak

Senior Account Manager

About

With more than five years of industry experience, Nelson brings a professional yet approachable attitude to the client services team. From strategic planning through to implementation and all day-to-day tasks, Nelson takes a holistic approach to digital marketing, aware that transparency and understanding between clientele and agency is key.

Experience

With ten years of combined experience in industries like banking, finance, sales, and marketing, Nelson brings a wealth of knowledge and experience to the team, having worked with many small, medium and enterprise-level businesses, leading campaigns and creating meaningful, long-lasting partnerships.

Fun Fact

Outside of work, Nelson can be found on walks to the dog park/beach with his best bud, partaking in rounds of MMA to keep fit, or sitting around a campfire in the outback.

Ian Chen
Ian Chen

Senior SEO Specialist

About

Ian is a part of the SEO team at SIXGUN, with over a decade of experience in the digital marketing space. He started his career as a web developer, where he discovered a passion for SEO. Since then, Ian has honed his skills throughout his agency career, helping clients achieve ambitious goals.

Experience

With over a decade of SEO experience across a wide range of industries, Ian has a strong focus in technical SEO implementation and user experience optimisation. His approach is tailored to meet unique client needs, with a focus on delivering long-term success.

Fun Fact

Outside of work, Ian enjoys hunting for new brunch spots and playing video games. When you can find a badminton partner he also enjoys a hit!

Ben Engel
Ben Engel

Senior SEO Specialist

About

Ben is an essential part of the SEO team at SIXGUN, helping develop sound SEO strategies for clients in order to enhance their organic presence online.

Experience

With half a decade of experience in SEO across a wide range of industries and businesses, Ben’s approach to campaigns focuses on technical implementation and content strategy, with the goal of achieving a positive return on investment for all of his clients.

Fun Fact

Ben loves spending time with his golden retrievers, playing video games and hitting the occasional shank at the driving range.

Buddhini Mendis
Buddhini Mendis

Senior SEO Specialist

About

As a senior SEO specialist, Buddhini brings broad digital marketing experience from an array of industries and has strong love for SEO.

Experience

Since starting her career in digital marketing more than seven years ago, Buddhini has grown her skills—from building strategies to strengthening client relationships—and brings a powerful focus to achieving client goals. She believes in working as a team and sharing knowledge about the ever-changing digital world, helping others grow personally and professionally.

Fun Fact

When not spending time with family and her toddler, Buddhini is either busy in the kitchen baking a delicious treat or playing board games with friends and family.

Sam Paterson
Sam Paterson

Senior Content Writer

About

Bringing deep writing and editing knowledge to the varied demands of digital marketing and SEO, Sam ensures that all client copy is engaging, focused, and ready to organically improve site rankings and drive conversions.

Experience

Sam's word-nerd experience includes web and app copywriting, book reviewing, blogging, academic editing and proofreading, and technical writing in the education space.

Fun Fact

Sam is an avid collector of the worst puns anyone has ever heard. If you find a typo on this website, email him to collect a reward.

Let’s build a winning SEO strategy for your Parramatta business

SEO isn’t just about rankings—it’s about driving real business growth. A well-optimised website attracts high-quality leads, improves user experience, and strengthens your brand’s online presence. At SIXGUN, we don’t believe in one-size-fits-all SEO.

We take a transparent, data-driven approach to ensure long-term success. Whether you need local SEO, eCommerce optimisation, or a complete SEO strategy overhaul for your Parramatta business, we tailor our services to your needs.

Call us on 1300 127 361 or contact us today to get started.

Next-level SEO strategies

As a trusted SEO company serving Parramatta businesses, we go beyond rankings—we create tailored strategies that help you:

  • Boost visibility in local searches: Get found by customers actively searching for your services in Parramatta.
  • Strengthen your website’s authority: Our strategic link-building ensures your business earns trust and credibility in your industry.
  • Improve user experience: A fast, well-structured website isn’t just good for SEO—it keeps customers engaged and leads to higher conversions.
  • Achieve long-term growth: We don’t believe in quick fixes. Our SEO strategies are built for sustainable success in Parramatta.

Partner with SIXGUN and take your business to the next level with a data-driven SEO strategy.

How we can help your Parramatta business

Google Business Profile optimisation for local SEO: Appearing in local search results is crucial for businesses targeting customers in Parramatta. We optimise your Google Business Profile, ensuring accurate details, targeted keywords, and ongoing updates to help your business rank higher in local searches and Google Maps.

Content that engages and converts: Strong content is the foundation of effective search engine optimisation in Parramatta. We create compelling, SEO-driven content that not only boosts rankings but also engages potential customers and establishes your business as an industry leader.

Strategic link building to boost authority: Backlinks play a vital role in SEO rankings. SIXGUN secures high-quality, relevant links to strengthen your website’s authority and increase visibility in search results.

Technical SEO for maximum website performance: A slow, poorly structured website can harm your rankings and user experience. We conduct thorough SEO audits, fixing technical issues like slow load times, indexing errors, and mobile responsiveness to ensure optimal performance.

Looking to improve your search rankings? SIXGUN’s custom SEO strategies help Parramatta businesses succeed online.

You might be wondering...

SEO is a long-term investment, but the rewards are worth it. While some changes can have an immediate impact, most businesses see noticeable improvements within three to six months, depending on competition and industry trends.

If your customers are in Parramatta, you need local SEO to appear in location-based searches. We optimise Google Business Profiles, local citations, and geo-targeted content to ensure your business ranks where it matters most.

Absolutely. Google prioritises fast, mobile-friendly websites, and a slow site can increase bounce rates and hurt conversions. We optimise site speed, structure, and user experience to improve rankings and keep visitors engaged.

Paid ads bring instant traffic, but SEO builds long-term visibility that keeps generating leads—even when you’re not actively spending. The best strategy? A combination of both for sustainable growth.

SIXGUN is based in Richmond, Melbourne, but we work with businesses across Parramatta, Sydney, and Australia, helping them achieve SEO success with data-driven strategies.

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